Toy Industry Association Supports Launch of "Toy Industry Next Generation"

New Networking and Service Organization Created for Young Toy Industry Professionals

SAVE THE DATE: TING Launch Event Set for February 11, 2013

Toy Industry AssociationNew York, NY | January 16, 2013 – Toy Industry Association™ (TIA), the not-for-profit trade association representing all businesses involved in creating and bringing toys and youth entertainment products to kids of all ages, has enthusiastically endorsed the establishment of “Toy Industry Next Generation” (TING), a new organization created to support the growth, development and retention of young professionals in the toy industry. TING will launch on a national scale with a networking event on Monday evening, February 11th, in conjunction with the 2013 American International Toy Fair.

Toy Industry Next GenerationTING began when a group of friends came together to network, share ideas and help one another in business ventures. As an organization, it will support the growth, development and retention of young people in the toy industry – age 35 and under – through professional development, networking, social opportunities, community service, and participation with charitable organizations. The group is organized around three strategic principles: Gather, Grow and Give. TING-sponsored events, forums and educational seminars are intended to help its members build successful career tracks and foster a high level of personal investment within the toy industry early in their career.

“In the few years I have been working in the toy industry, I have met many young professionals who,like myself, have great passion for what they’re doing,” said Marcus Kent, vice president of sales and marketing at Hog Wild Toys and a founding member of TING. “With TIA’s support, TING is set to become the outlet where a new generation comes together to shape the ‘toy industry of the future.’”

Membership in TING is free and open to professionals age 35 and under who are employed by TIA members. Qualifying individuals from non-TIA member companies will be able to participate in certain TING-sponsored activities for a modest fee.

“TIA is excited to lend its support to the cultivation of young talent and passion within the toy industry,” added Bernadette Boyle, membership manager, TIA. “TING provides a platform that will increase the involvement of younger professionals in the Association, the Toy Industry Foundation, and other industry activities. Leveraging the Association’s resources and co-locating TING-organized events with other TIA-sponsored activities will create a real ‘win-win’ for everyone involved.”

TING will make its debut during Toy Fair 2013 with a launch event on Monday, February 11th from 6-8 PM at The Parlour (247 W. 30th Street – between 7th and 8th Avenues, New York City). Light hors d’oeuvres and one complimentary drink will be provided for all attendees; there will be a $25 (cash only) entrance fee for non-TIA members. Proceeds will be donated to the Toy Industry Foundation.

For more information and to RSVP, please email TING.Organization@gmail.com. At the launch event, TING will be collecting contact information for its planned social media outreach on LinkedIn, Facebook and Twitter.

About Toy Industry Next Generation (TING)
TING is an organization committed to support the growth, development and retention of young professionals in the toy industryTING engages and supports its members, primarily those in the toy industry age 35 and under, through professional development and networking opportunities. For more information or to learn more about membership, please email TING.Organization@gmail.com.

About the Toy Industry Association (TIA)
TIA is the not-for-profit trade association representing all businesses involved in creating and bringing toys and youth entertainment products to kids of all ages, representing more than 600 companies who account for approximately 85% of domestic toy sales. Toy safety is the number one priority for the toy industry. TIA has a long history of leadership in toy safety and works with government, consumers and industry on ongoing programs to ensure safe and fun play. For more information or to learn about joining TIA, visit www.toyassociation.org.

Contact
Lauren Lorenzo for TING
llorenzo@freemanpr.com
973-470-0400 x12

Adrienne Appell for TIA
aappell@toyassociation.org
646-520-4863