REMINDER: TOTY Tickets on Sale 

January 10, 2014 | The Toy Industry Association (TIA) invites the toy industry to kick-off Toy Fair week at the 14th Annual Toy of the Year (TOTY) Awards

Held on the evening of Saturday, February 15th at New York City’s Grand Hyatt Hotel, the annual event honors the most outstanding new toy products to hit the marketplace and salutes the industry icons being inducted into the Toy Industry Hall of Fame.  It is also the single largest fundraising event for the Toy Industry Foundation, the philanthropic arm of the toy industry.

TOTY winners across 12 categories will be revealed, as well as the recipient of the overall “Toy of the Year” Award. The “People’s Choice” Award winner – based solely on consumer votes cast at – will also be announced.

The evening begins with a cocktail networking reception with heavy hors d’oeuvres/dinner followed by the awards ceremony at 7:45 p.m.  Networking will continue during the post-ceremony dessert reception at 10 p.m.; the ceremony itself will feature cocktail (rather than theatre) seating with snacks and wine service throughout the awards program.

Highlights of the night will include the induction of Jill Barad, former Chairman and CEO, Mattel; Horst Brandstätter, President and Sole Owner, PLAYMOBIL/geobra Brandstätter GmbH & Co. KG; Jack Friedman, Former Chairman, CEO and Co-Founder, JAKKS Pacific; and Arthur “Spud” Melin & Richard Knerr, Co-Founders of Wham-O Toy into the Toy Industry Hall of Fame.  

Individual ticket reservations can be made through the TOTY online order form (for up to five people). For group reservations (for six or more), VIP seating, and for other special requests, please contact the TOTY reservationist at 646-454-5587. 

The TOTY celebration also provides all companies with an opportunity to highlight their organizations and/or brands in front of a premiere audience of industry executives, luminaries and rising stars through various sponsorship opportunities