Toy Fair 2017 Assignment Season Opens
May 23, 2016 | Toy Fair 2017’s Assignment Season has opened and Toy Industry Association (TIA) account executives are now working with companies who exhibited during the 2016 show to reserve floor spaces for the 114th North American International Toy Fair.
Nearly 700 TIA members and companies who exhibited during Toy Fair 2016 and submitted their applications during the priority renewal period, which closed April 25th, qualify to reserve space during the current Assignment Season. The methodology for this process was based on the priority points system that was approved by TIA’s Board of Directors.
Each booking will be reflected on Toy Fair’s Floor Plan page, which is updated in real-time. Companies are invited to view the page in order to strategize and assess their needs.
After the initial Assignment Season closes, all companies can apply for floor space and will be accommodated on a first-come, first-serve basis.
Visit Toy Fair’s Exhibitor Page for more information and to contact the appropriate account executive.
The 114th North American International Toy Fair will be held February 18-21, 2017 at the Jacob K. Javits Convention Center in New York City.