The Unexpected Ways Influencers Can Support Your Brand (Webinar)

July 15, 2019 | Toy professionals who want to learn how to launch a successful influencer marketing campaign are encouraged to join The Toy Association’s upcoming webinar, “Influencer Marketing: The Next Evolution.”

Taking place Thursday, August 8 at 2 p.m. (Eastern), the one-hour session will deliver fresh ideas for using influencers to support brand objectives, including:

  • 5 powerful and unexpected ways to leverage influencers
  • 3 types of influencer campaigns that sound great, but risk failure
  • 2019 trends related to influencer marketing

CLEVER’s Alison Kimble, senior director of product marketing, Kristy Sammis, founder, and Emily King, director of sales, will present the content, using their experience as pioneers in the influencer marketing industry as a basis for discussions. The session will be moderated by Adrienne Appell, senior director of strategic communications at The Toy Association.  

All toy professionals are invited to attend this webinar; though it is specifically recommended for executives and staff responsible for advertising and marketing. Registration is free for members and $49 for non-members. Registration is now open online.