Feature Your Toys in our Mid-Year Trends Presentation During Toy Fair Everywhere

July 7, 2020 | As a follow-up to The Toy Association’s popular toy trends briefing at Toy Fair New York, the Association’s trends team will reconvene virtually during Toy Fair Everywhere in August to look back at how toy trends have changed since February and the new ones that have emerged since then.

Companies that want to have their products considered are encouraged to submit their toys for inclusion by the July 17 deadline.

“So much has changed since February, and our team of experts have been hard at work tracking the evolution of toy and play trends since the outset of the pandemic,” said Adrienne Appell, senior director of strategic communications at The Toy Association. “As families spend more time at home and in their own backyards, we’ll discuss how sheltering in place continues to have an impact the toy aisles and the types of toys parents will be seeking this fall.”

The digital presentation will include a recap of the 2020 toy trends, presented at Toy Fair New York, and examine the impact new trends and consumers habits that have emerged amid the pandemic could have on holiday 2020 sales.

More details on the trends presentation will be announced closer to the August market week. It will be open to all virtual show attendees and media.

Note: Priority will be given to Toy Fair Everywhere exhibitors to have product featured. Limited opportunities may be available to non-exhibiting member companies. Only three products may be submitted per company.

To have product considered for inclusion, please complete this form. For questions, contact Jennifer Lynch, The Toy Association’s content developer. Companies that would like to participate in Toy Fair Everywhere may contact The Toy Association’s Stacy Liebensohn. For more information and buyer registration, visit ToyFairEverywhere.com.