The Toy of the Year (TOTY) Awards is a TIA-administered event in support of the Toy Industry Foundation

The winners are in...

View a list of the 2017 TOTY award winners.

The past few months have been filled with excitement as the toy industry prepares for the 2017 Toy of the Year (TOTY) Awards!

  • During October, a nomination committee comprised of play experts, journalists, academics, retailers, and other toy experts will determine which products and properties will be selected for the official TOTY ballots. 
  • On November 21st the TOTY finalists were announced just in time for the Holiday 2016 shopping season. This date also marked the launch of FIVE ballots – one each for Consumers, Retailers (mass and specialty), Media, and TIA members; each ballot will factor into the determination of the TOTY 2017 winners.
  • And on Friday evening, February 17th, “Toy Fair Week” kicked off with the TOTY awards ceremony and Toy Industry Hall of Fame induction at The Intrepid Sea, Air & Space Museum in New York City.

Questions / More Information

General Questions:

TIA Staff Contact:

Deanna Speziale; 646.454.4877