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Session Title: Specialty Retail: Key Drivers and Consumer Attitudes on Shopping in Toy Specialty Stores
April 7, 2016
 
This one-hour webinar provides toy companies with an overview of consumer usage and perceptions of the toy specialty channel. The webinar provides insights into consumer attitudes on buying toys in specialty stores, the key drivers for shopping in a toy specialty store, and shopping practices once a toy specialty store has been selected.

 
Session Title: Specialty Retail: Key Drivers and Consumer Attitudes on Shopping in Toy Specialty Stores
April 7, 2016
 
This one-hour webinar provides toy companies with an overview of consumer usage and perceptions of the toy specialty channel. The webinar provides insights into consumer attitudes on buying toys in specialty stores, the key drivers for shopping in a toy specialty store, and shopping practices once a toy specialty store has been selected.

 
Session Title: 2015 Toy Safety Compliance Update
February 15, 2016
 
This annual update, presented in conjunction with the North American International Toy Fair, provides a focused look at important updates to safety laws and other emerging legislative or regulatory activities, trends and issues that are pertinent to toy industry stakeholders.

 
Session Title: 2016 Toy Safety Compliance Update
February 15, 2016
 
This annual update, presented in conjunction with the North American International Toy Fair, provides a focused look at important updates to safety laws and other emerging legislative or regulatory activities, trends and issues that are pertinent to toy industry stakeholders.

 
Session Title: Toy Safety Compliance Update
February 15, 2016
 
This annual update, presented in conjunction with the North American International Toy Fair, provides a focused look at important updates to safety laws and other emerging legislative or regulatory activities, trends and issues that are pertinent to toy industry stakeholders.

 
Session Title: Toy Fair 2015 Online Press Room: Post Show Tips
February 8, 2016
 
This webinar provides North American International Toy Fair exhibitors with information on how to continue to utilize Toy Fair Online Press kits throughout the year. This session will also help companies read and make use of PR Newswire reports, as well as help project what package will suite company needs for 2015.

 
Session Title: Expanding the Global Toy Marketplace: What U.S. Companies Should Know About Entering Mexico
October 1, 2015
 
This one-hour webinar provides highlights from commissioned research on market demographics, consumer behavior, and entry opportunities and challenges to assist companies in assessing expansion into Mexico.

 
Session Title: Expanding the Global Toy Marketplace: What U.S. Companies Should Know About Entering Mexico
October 1, 2015
 
This one-hour webinar provides highlights from commissioned research on market demographics, consumer behavior, and entry opportunities and challenges to assist companies in assessing expansion into Mexico.

 
Session Title: Expanding the Global Toy Marketplace: What U.S. Companies Should Know About Entering the U.K.
October 1, 2015
 
This one-hour webinar provides highlights from commissioned research on market demographics, consumer behavior, kids’ routines, and entry opportunities and challenges to assist companies in assessing expansion into the United Kingdom.

 
Session Title: Expanding the Global Toy Marketplace: What U.S. Companies Should Know About Entering United Kingdom
October 1, 2015
 
This one-hour webinar provides highlights from commissioned research on market demographics, consumer behavior, kids’ routines, and entry opportunities and challenges to assist companies in assessing expansion into the United Kingdom.

 
Session Title: Expanding the Global Toy Marketplace: What U.S. Companies Should Know About Entering Australia
September 30, 2015
 
This one-hour webinar provides highlights from commissioned research on market demographics, consumer behavior, and entry opportunities and challenges to assist companies in assessing expansion into Australia.

 
Session Title: Ad Spending: What Companies Should Know About Competition in the Toy Marketplace
August 26, 2015
 
This hour-long webinar will provide toy manufacturers with an overview of advertising spending trends in the toys and games category. The webinar will discuss how much is being invested and the primary media vehicles and time periods being used, and will provide key benchmarks to aid toy companies in formulating successful marketing plans.

 
Session Title: Ad Spending: What Companies Should Know About Competition in the Toy Marketplace
August 26, 2015
 
This hour-long webinar will provide toy manufacturers with an overview of advertising spending trends in the toys and games category. The webinar will discuss how much is being invested and the primary media vehicles and time periods being used, and will provide key benchmarks to aid toy companies in formulating successful marketing plans.

 
Session Title: Shifting Channels – Strategies for Growth in the Toy Industry
August 6, 2015
 
This hour-long webinar highlights key findings from a Vanderbilt University study on channel trends in the toy industry and seeks to shed light on both past industry responses and potential pathways to success.

 
Session Title: Shifting Channels – Strategies for Growth in the Toy Industry
August 6, 2015
 
This hour-long webinar highlights key findings from a Vanderbilt University study on channel trends in the toy industry and seeks to shed light on both past industry responses and potential pathways to success.

 
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