Latest Press Releases

The Toy Industry Association’s (TIA) 114th North American International Toy Fair brought 31,133 global play lovers to New York City last week to preview hundreds of thousands of ground-breaking toys and games. The largest toy marketplace ever held in the Western Hemisphere, Toy Fair 2017 boasted a record-breaking 444,309 net square feet of exhibit space – the equivalent of nearly eight football fields filled with toys. The show was held Saturday, February 18 – Tuesday, February 21 at the Jacob K. Javits Convention Center.
gray line
To raise awareness and encourage parents, caregivers, and educators to include play in kids’ daily routines, The Genius of Play, which serves as a leading resource on the developmental benefits of play, will launch its first ever public service announcements. The PSA campaign, scheduled to hit national airwaves this month, includes 15-, 30-, and 60-second spots highlighting the critical role of play in raising happier and healthier kids.
gray line
From “dual-use” collectibles and adrenaline-pumping active toys, to awe-inspiring robotics and “movie mania” playthings, the top toy trends of 2017 were announced today by the U.S. Toy Industry Association (TIA) at its 114th North American International Toy Fair.
gray line
The 114th North American International Toy Fair opened its doors this morning to a sea of 30,000 global play professionals and guests eager to see hundreds of thousands of innovative new toys and games before they hit store shelves. Open through Tuesday, February 21, the four-day trade event has transformed New York City’s Jacob K. Javits Convention Center into a massive celebration of toys, youth entertainment, and the developmental benefits of childhood play.
gray line
The top playthings and most inspiring individuals from the toy industry were honored this evening at the 17th annual Toy of the Year Awards and Toy Industry Hall of Fame induction ceremony, hosted by the Toy Industry Association (TIA) at The Intrepid Sea, Air & Space Museum in New York City.
gray line
More than a quarter of a million children who are impoverished, underserved or otherwise in need will receive brand-new toys for the holidays, thanks to a generous donation from Ceaco/Gamewright of close to $3 million in games and puzzles during the Toy Industry Foundation’s (TIF) 2016 Holiday Toy Drive.
gray line
The holidays are an exciting time for parents and children of all ages. Finding the “perfect” toy for a child is part of the fun, but parents and caregivers should always be sure to choose toys that are appropriate for kids before making a purchase. The Juvenile Products Manufacturers Association (JPMA) and the Toy Industry Association (TIA) remind parents to make safety a top priority when shopping, selecting and playing with toys during the holidays.
gray line
The Toy Industry Association (TIA) announced today that it will induct Peter Eio, former president of LEGO Systems, Inc., the late Ray Larsen, founder of RLA Marketing and the late Sydney Rosen, former owner of Rose-Art, Cra-Z-Art, into the esteemed Toy Industry Hall of Fame.
gray line
The Toy Industry Foundation appeared on NBC’s TODAY Show on November 29 to celebrate the toy companies who generously donated more than 10,000 toys and games valued at $255,000 to the TODAY Show’s annual Holiday Toy Drive.
gray line
The Toy Industry Foundation (TIF) has announced that the 2017 Toy of the Year (TOTY) Award finalists are being featured on amazon.com/toty and toysrus.com through February 2017, providing shoppers with unprecedented access to a comprehensive “toy hotlist” selected by toy and play experts.
gray line
From innovative tech toys and licensed characters to enriching playthings that teach and inspire, 100 finalists for the prestigious 2017 Toy of the Year (TOTY) Awards were unveiled today by the Toy Industry Association (TIA). Between now and January 15, 2017, consumers can visit www.ToyAwards.org to vote for their favorite toy picks in each of the 14 categories – including new categories for 2017, like Action Figure of the Year, Doll of the Year, Rookie of the Year, and Vehicle of the Year. The TOTY winners will be announced in February.
gray line
With the holidays just around the corner, families are likely to come across misleading reports circulated by non-governmental organizations (NGOs) regarding allegedly “harmful” toys. However, the Toy Industry Association (TIA) – which works year-round to provide parents and caregivers with reliable information about safe play – is warning families not to fall for these fear-mongering tactics.
gray line
The Toy Industry Association (TIA) and LeftField Media today announced that tickets for Play Fair 2017 are now available. Play Fair brings children, parents and families together with the toys, characters and brands they love in celebration of play for all ages. Play Fair, presented by Nickelodeon and Toys“R”Us®, will take place in New York City’s Javits Center on November 4-5, 2017. A Press and Industry Preview Night will kick off the show on November 3.
gray line
Following the election of Donald Trump as the next president of the United States, Toy Industry Association (TIA) President & CEO Steve Pasierb joined National Association of Manufacturers (NAM) President and CEO Jay Timmons and more than 1,100 other business leaders from across the United States in pledging to help bring the country back together after a divisive election.
gray line
In culmination of its centenary year celebration, today the Toy Industry Association (TIA), the not-for-profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages, announced a new partnership with Playworks New York/New Jersey, the local arm of the leading national nonprofit leveraging the power of play to transform children’s physical and emotional health. The year-long partnership will provide P.S. 09 Teunis G. Bergen School in Prospect Heights, Brooklyn, NY with a full-time coach to facilitate safe, healthy, and inclusive play for all students during recess and after-school activities.
gray line