Latest Press Releases

Nearly 3,800 children registered with U.S. Army Garrison-Hawaii’s Child and Youth Services received brand new toys Tuesday, April 5, from the Toy Industry Foundation (TIF) and national partner Boys & Girls Clubs of America (BGCA) Military Services.
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The best new toys, games and youth entertainment products made their New York City showing last week at the 113th North American International Toy Fair. From February 13-16, the largest toy marketplace in the Western Hemisphere opened its doors to more than 30,600 global play professionals, and saw a 16 percent increase in international attendance from 2015.
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This morning’s opening of the 113th North American International Toy Fair transformed the Jacob K. Javits Center into a marketplace of toys and innovation. From today through Tuesday, February 16, more than 30,000 registered global play professionals will display hundreds of thousands of new toys and games in the massive 415,000 square feet of exhibit space, filling it to the brims with the products that will dictate the year’s toy and play trends.
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Hundreds of global toy executives and guests gathered in New York City this evening to pay tribute to the toy industry’s best and brightest toys, games and individuals at the 16th Annual Toy of the Year (TOTY) Awards and Toy Industry Hall of Fame induction ceremony.
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Hundreds of thousands of innovative, creative and skill-building toys and games will be unveiled in New York City this weekend at the 113th North American International Toy Fair – the largest toy and youth entertainment product marketplace in the Western Hemisphere.
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At the Genius of Play booth #354, Play Fair attendees and press will be invited to meet the campaign’s newly unveiled spokesperson, Meredith Sinclair, M.Ed. Ms. Sinclair is an educator, monthly columnist for Chicago Parent Magazine, and the creator of the popular website, MeredithPlays.com.
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Play Fair, a celebration of play and entertainment for all ages, will welcome attendees for the first time at New York City’s Javits Center North on February 13 and 14, 2016. The inaugural event, hosted by the Toy Industry Association (TIA) and LeftField Media, will offer families and toy collectors the opportunity to enjoy a weekend in New York and experience an interactive, fun-packed event with presenting sponsors LEGO Systems, Inc. and Nickelodeon, as well as other toy and family brands, including Mattel, Hasbro, Warner Bros. Pictures, Crayola and Toys”R”Us.
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Kids living in the South get more playtime with their parents than children living in any other region of the country, according to new research commissioned by the Toy Industry Association’s (TIA) Genius of Play initiative, which aims to raise awareness about the developmental benefits of play.
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The Toy Industry Association (TIA) kicked off the holiday shopping season today by announcing the 84 finalists for the prestigious 2016 Toy of the Year Awards (TOTY), also known as the “Oscars” of the toy industry. Between now and January 17, 2016 consumers can visit www.ToyAwards.org to vote for their favorite toy picks in each of the 12 categories and enter to win exclusive prizes. The TOTY winners will be announced in February 2016.
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The inaugural Play Fair will kick off in less than three months, offering a celebration of play and entertainment for all ages. Presenting sponsors LEGO and Nickelodeon, along with leading toy companies, have embraced the opportunity to come together for a “power playdate” – an interactive and fun-filled live event for families and toy collectors. Hosted by the Toy Industry Association (TIA) and LeftField Media, Play Fair will take place Saturday, February 13 and Sunday, February 14 at New York City’s Javits Center North.
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As the holiday shopping season fast approaches, a new national survey of U.S. parents*, conducted by Harris Poll on behalf of the Toy Industry Association (TIA) in October, has revealed some concerning findings on parents’ perceptions of toy safety and toy shopping practices. According to the survey, when buying a toy for a child, only 27% of parents* “strongly agree” that the recommended age on the toy’s packaging is a major factor in their selection.
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With the holidays just around the corner, families are likely to come across misleading reports circulated by non-governmental organizations (NGOs) regarding allegedly “harmful” toys. However, the Toy Industry Association (TIA) – which works year-round to provide parents and caregivers with reliable information about safe play – is warning families not to fall for these fear-mongering tactics.
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The Toy Industry Association (TIA) announced today that it is excited to induct Robert A. Iger, Chairman and CEO of The Walt Disney Company, into the Toy Industry Hall of Fame. Mr. Iger was selected by members of TIA in recognition of his significant contributions to the industry and the impact his work has had on the lives of children worldwide.
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The Children’s Advertising Review Unit (CARU), an investigative unit of the Advertising Self-Regulatory Council administered by the Council of Better Business Bureaus, has collaborated with the Toy Industry Association (TIA), the not-for-profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for kids of all ages, to publish a free, updated guide that helps parents talk with their children about advertising.
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