CARU UPDATE ON CHILD-DIRECTED ADVERTISING
Experts from the Children's Advertising Review Unit (CARU) (which is administered by the Council of Better Business Bureaus) explain how the advertising industry's self-regulatory body reviews and evaluates child-directed advertising in all media to help ensure accurate, responsible messaging to kids and the work that's underway to help assure their privacy online.
FOR MORE INFORMATION ABOUT CARU:
- Consumer and industry access to CARU information
- Mechanism to voice concerns about children's advertising
- Latest developments from CARU