Toy of the Year Awards
Known as the “Oscars” of the toy industry, the Toy of the Year (TOTY) Awards are presented annually to the top toys, games, and properties of the year. Administered by The Toy Association, the awards program supports the philanthropic work of the Toy Industry Foundation, which delivers new toys to children in need.
The toy, game, and license finalists were unveiled Friday, November 3. One winner in each category, as well as the coveted “Toy of the Year” award winner and the “People’s Choice” winner (based solely on consumer votes), were announced at a dazzling TOTY Awards gala on February 16, 2018. The celebration kicked-off the 115th North American International Toy Fair, and included the induction of toy industry trailblazers into the esteemed Toy Industry Hall of Fame.