Toy Association Trend Experts Promote Summer Toys Across the Country

August 10, 2017 | Toy Association trend specialists hit the road this summer to feature outdoor toys and games on TV segments in various markets.  

“Summer is an exciting time for families to connect through play,” says Adrienne Appell, trend expert at The Toy Association. “During our broadcast segments, we showcased engaging new toys to give viewers some terrific play ideas to keep kids busy while school is out.”

In June, Isabel Carrion appeared on WLS-ABC in Chicago to promote fun outdoor playthings. Adrienne Appell made an additional appearance on WLS-ABC in Chicago in July and was on WJZY-FOX in Charlotte earlier this month.   

Over the summer, The Toy Association also highlighted its members’ products in articles published in various domestic and international trade magazines. The articles featured toys on the market that align with the hottest toy trends of 2017, including classic play, collectibles, and licensed toys tied to new movie releases.

The Toy Association is continually on the lookout for new and innovative playthings for upcoming broadcast and editorial opportunities. Members interested in submitting toys for consideration may email Adrienne Appell. Preference for all media opportunities is given to Toy Association members.