Webinar: Protect Your Brand from IP Theft Online

fake-toys-webinar-online-shopperDecember 6, 2019 | Selling your products online, especially during the holidays, can offer brands new opportunities for growth, but it also comes with hidden obstacles. Learn how to avoid the pitfalls of selling online in The Toy Association webinar, "Best Practices to Protect Your Brand Online," on Wednesday, December 11 at 2 p.m. (Eastern).

During this session, Red Points’ director of brand intelligence Daniel Shapiro will provide key findings from the platform’s new report on fake toys and offer best practices to help protect brands from revenue erosions linked to counterfeits and gray market and non-compliant distributors.

The webinar is open to all toy professionals. It is specifically recommended for individuals involved in marketing, brand management, and advertising. Registration is free to Toy Association members and $49 for non-members.

Contact Anne McConnell, senior director of market research & data strategy at The Toy Association, for more information.