You’re Invited: Discover Best Practices for Creating STEM/STEAM Toys that Inspire Learning (Webinar)

toy-association-stem-steam-toy-development-webinarSeptember 20, 2019 | In The Toy Association’s upcoming webinar, “Best Practices for Creating STEM/STEAM Toys that Motivate Kids to Learn,” toymakers can develop best practices for creating and delivering toys that better prepare kids for careers in science, technology, engineering, and math.

On Thursday, October 17, at 2 p.m. (Eastern), toy companies will have the opportunity to delve further into the topline results of The Toy Association’s latest report, which surveyed 2,000 parents who shared their perspectives on STEM/STEAM careers, education, and the role of toys. The one-hour session will cover:
  • The 14 unifying characteristics of STEM/STEAM toys based on comprehensive research and in-depth interviews with experts
  • Actionable tips for product development, marketing, and STEM/STEAM guidelines presented by toy industry professionals

Presenters include product development experts James P. Seymour, vice president and chief technology officer of E-Blox; Tom Runtz, director of product development at Learning Resources; and Netta Rabin, vice president of product development at Klutz. The session will be moderated by Janis Zegman, marketing project manager at The Toy Association.

The webinar is open to all toy professionals; though it is specifically recommended for those in product development, marketing, and sales. Registration is now open online; it’s free for members and $49 for non-members.