Reminder: Apply for TRU Canada Preview Opportunity by Friday

tru-canada-logoSeptember 21, 2020 | Toy professionals are reminded of an exclusive opportunity to get their products in front of Toys“R”Us (TRU) Canada buyers. Companies not currently selling to the retailer are invited to apply to participate in a virtual product preview day, hosted by The Toy Association, on October 16. The submission period will close Friday, September 25 at 5 p.m. (Eastern). Priority will be given to Toy Association members.

As previously announced, buyers are specifically looking to meet with toymakers in the following categories: Learning/Educational, Active/Outdoor, STEM, Arts & Crafts, as well as Black-owned, Made in Canada, and Quebecois businesses.

Selected applicants will be notified by The Toy Association the week of October 2 and will be required to pay a $500 participation fee. Preview sessions will take place via Zoom on October 16 and additional details will be provided to accepted applicants.

This marks the second private preview day hosted by The Toy Association to provide members with more access and opportunities to help grow their businesses. For more information about The Toy Association’s resources and initiatives, visit www.ToyAssociation.org.