Toy Association Trend Team Highlights Toys of Toy Fair Everywhere
June 23, 2020 | With the first Toy Fair Everywhere market week only weeks away, The Toy Association has already been at work promoting its first-ever digital event and exhibitors in broadcast segments around the country.
Today, The Toy Association trend team previewed toys heading to Toy Fair Everywhere through TV segments in Phoenix and San Antonio. The market weeks and the state of the industry have also been discussed in national and international media outlets such as CNBC and Bloomberg, with more coverage planned in the coming weeks.
“While we can’t all be together physically during these market weeks, this pre-show press gives us the opportunity to highlight the exciting products that Toy Fair Everywhere exhibitors will be showing off in their virtual booths next month and spotlight the resiliency of the toy industry in the face of the pandemic,” said Adrienne Appell, senior director of strategic communications at The Toy Association. “These opportunities are the perfect way to kick off the July market week!”
Trend experts from The Toy Association will feature additional products from Toy Fair Everywhere exhibitors during the August market week in a virtual mid-year trend presentation. To have product considered, please complete this form and contact us with any additional questions.
For additional information on the show, visit ToyFairEverywhere.com.