Last Chance to Submit Your Toys for the Spring & Summer 2021 Influencer Choice List
April 20, 2021 | Have your products voted on by top-tier influencers with monthly followings of at least one million views by submitting your toys and games for the “Spring & Summer 2021 Influencer Choice List,” presented by The Toy Association in partnership with Clamour, producers of the largest annual industry summit from professional online video influencers. The deadline for submissions is April 23, 2021 at midnight (Eastern).
Open to all toy and game companies, the list will recognize the top toys and games as voted on by a select panel of leading family and toy influencers in the Clamour network. The influencers’ picks will be revealed in an announcement tied to the Clamour Creator Summit, taking place May 18 to 20.
The influencers who will be casting their votes are required to have a minimum monthly following of at least one million views on their main platform and a social reach of more than half a million. They will review each submitted products’ details (including photos and physical product, if available), before voting for their favorites. Voting will take place online from May 1 to 15. No employees or representatives of Clamour or The Toy Association will have any role in determining the selected products.
The cost to nominate a product is $199 for Toy Association members and $249 for non-members. There is a fee of $149 for each additional product submitted by the same company.
For more information about the Spring/Summer 2021 Influencer Choice List powered by Clamour, contact Clamour’s Victoria Fener or Jonathan Katz.