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Learn About Insurance Coverage in the Age of COVID-19
June 30, 2020
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Insurance coverage has long been designed to handle foreseeable disasters, such as floods, storms, and fires. But the ongoing pandemic has demonstrated the difficulties for businesses to reconcile coverage with a new type of financial loss. Toy professionals who wish to maximize their coverage as disruptions, claims, and losses continue are invited to attend The Toy Association webinar, “Insurance Coverage in the COVID-19 Era: Insurance in the Current Pandemic (And The Next One),” on July 23 at 2 p.m. (Eastern).
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The Results are in: “Play Today” Helps Millions of Families
June 30, 2020
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The Play Today campaign, which ran from April through June, helped The Genius of Play broaden its reach and engagement while providing millions of families with free at-home play and learning resources during the pandemic.
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Use Toy Fair Everywhere to Drive Holiday 2020 Business
June 30, 2020
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With the first virtual market week to open July 13, there’s still time for toymakers to register for The Toy Association’s Toy Fair Everywhere and take advantage of the platform’s resources ahead of fourth quarter. Market weeks will be held July 13 to 19, August 17 to 23, and September 14 to 20.
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Acquire Best Supply Chain Practices to Minimize Risk from Financially Troubled Customers
June 29, 2020
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Toy professionals still have time to register for this Thursday’s Toy Association webinar, which will review best practices to help companies minimize risk and maximize recovery when doing business with a financially troubled customer, particularly during the pandemic.
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Fandom as a Marketing Tool: New Trend Hunter Report
June 26, 2020
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TrendHunter.com’s latest free monthly report for Toy Association members explores what’s new in pop culture fandom and how brands are adapting their strategies to better engage and serve fans.
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European Toy Industry Asks Leaders to Hold Online Marketplaces Liable in Sale of Dangerous Toys
June 23, 2020
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According to a new report released by Toy Industries of Europe (TIE) in coordination with seven EU-based toy associations, 97 percent of toys that were acquired in a test purchase project, did not comply with EU toy safety standards and 76 percent had defects that made them dangerous to children.
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Share These Outdoor Safety Tips with Families
June 23, 2020
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With many families planning to spend more time playing at home this summer, The Toy Association is sharing its top tips for safe outdoor play with parents and caregivers.
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Toy Association Trend Team Highlights Toys of Toy Fair Everywhere
June 23, 2020
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With the first Toy Fair Everywhere market week only weeks away, The Toy Association has already been at work promoting its first-ever digital event and exhibitors in broadcast segments around the country.
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PPP Deadline Approaching for COVID-19 Loan Relief; SBA Launches Online Loan Matching Tool
June 22, 2020
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With the June 30 deadline fast approaching for small businesses to apply for the Paycheck Protection Program (PPP), the U.S. Small Business Administration (SBA) launched a new online tool to match businesses and non-profits with lenders in the program.
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The Genius of Play Celebrates 5 Years of Promoting Play’s Benefits
June 22, 2020
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Since launching five years ago, The Genius of Play has become a leading resource for families, caregivers, and educators and has reached millions with research and facts that support the critical importance of play in child development.
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Magic Wheelchair Nonprofit Empowers Educators, Encourages Inclusion
June 16, 2020
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Magic Wheelchair, the nonprofit that builds costumes for kids in wheelchairs, has centered its operations around epic costume reveals at live events such as Toy Fair New York and comic cons.
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Register: How to Maximize Recovery When Dealing with Financially Troubled Customers Amid Pandemic
June 16, 2020
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Toy companies have a lot to consider when doing business with a financially troubled customer, particularly during the pandemic. To help companies minimize risk and maximize recovery, The Toy Association is hosting a webinar, “Best Supply Chain Practices for Dealing with Financially Distressed Customers Amid COVID-19,” on July 2 at 2 p.m. (Eastern).
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Using Play to Teach Kids about Diversity and Race
June 16, 2020
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With millions of people around the world protesting racism, many parents are looking for ways to engage their children in discussions about race. We sat down with Ellen Lambert, an expert with 25 years of culture change, corporate responsibility, and community relations experience, to talk about how parents can use play, whether it be with toys, through art, with music, or with other activities, to teach kids of all ages about race.
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Discover New Talent: Schedule a Meeting with the Next Class of Toy Designers
June 15, 2020
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Looking for fresh talent to add to your team? Members of the toy community are invited to interview and review the digital portfolios of the 2020 class of toy designers from the Fashion Institute of Technology (FIT) in New York City and Otis College of Art and Design in Los Angeles.
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New Webinar: The Role of Diversity & Inclusion in Toys & Content
June 15, 2020
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Toy professionals are invited to save the date for The Toy Association webinar, “The Role of Diversity & Inclusion in Toys & Content,” on July 9 at 2 p.m. (Eastern). Registration is now open.
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