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Genius of Play Ambassador Spotlight: Chris Byrne, The Toy Guy®
April 19, 2021
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Chris Byrne, known for decades as The Toy Guy®, is an independent toy analyst, researcher, and consultant. Most recently, Byrne has spent the past year talking with industry experts alongside co-host Richard Gottlieb on their new podcast, The Playground, discussing everything from retail, licensing, the impact of the COVID-19 pandemic on the toy industry, and more with a variety of guests.
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Toy Association Launches New Advocacy Committee to Manage International Issues
April 19, 2021
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To ensure the continued effective management of an increasing number of global issues impacting the toy & play community, The Toy Association has evolved its membership levels and its advocacy committee structure to reflect the current and anticipated future needs of the industry.
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New Trend Hunter Report Explores Sustainability, Eco Initiatives & Upcycling
April 13, 2021
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TrendHunter.com’s latest free report for Toy Association members looks at how brands are diving into the conservation economy – from upcycling waste, to low/zero waste retail and manufacturing.
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Reminder: Toy Fair NY ’22 Exhibitor Renewal Period Closes April 16
April 12, 2021
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Toy companies interested in renewing their exhibit space at Toy Fair New York 2022 (February 19-22) are being reminded to submit their applications by April 16.
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Walmart Announces New Open Call for Made in USA Product
April 11, 2021
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The Toy Association is alerting those in the toy and play community looking to get their products into Walmart stores of the retailer’s latest round of virtual pitch meetings.
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CBP Proposes Tariff Increase of 5.3% for Anti-Stress Figures
April 9, 2021
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The Toy Association has learned that U.S. Customs and Border Protection (CBP) is proposing to reclassify polyurethane anti-stress figures as plastic statuettes (5.3 percent duty) rather than as toys (duty-free).
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Exclusive Member Opportunity: Add Your Play Resources to New Genius Play Portal
April 9, 2021
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Does your company have a fun activity, game, or play idea that can help parents looking to engage their kids in more play at home? If so, be sure to take advantage of a unique opportunity to be featured in the new Genius Play Portal, launching this May. To be considered, applications must be submitted by April 16, 2021.
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How to Get Noticed By Influencers: Q&A with Clamour about Spring & Summer 2021 Influencer Choice
April 9, 2021
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The Toy Association and Clamour recently announced an open call for toy companies to submit their products for the Spring & Summer 2021 Influencer Choice List. This unique opportunity will allow toy brands to have their products seen and voted on by top-tier influencers in the Clamour network for a chance to be revealed as the influencers’ top toy and game picks for spring and summer 2021. Toy News Tuesday editors recently chatted with Clamour CEO & Co-Founder, Jonathan Katz, about what it means to make this exclusive list – and how to get noticed by influencers.
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Genius of Play Ambassador Spotlight: The Toy Insider’s Marissa DiBartolo
April 6, 2021
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For Marissa DiBartolo, play isn’t just a pastime of her youth but an integral part of her daily life as the editor-in-chief of the Toy Insider and the Pop Insider, two leading toy and pop culture news and review sites produced by Adventure Media & Events.
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Toys“R”Us Canada Seeking Spring ’22 Products in Second Private Preview
April 5, 2021
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The Toy Association has announced that on May 18 toymakers will have a second exclusive opportunity to connect with Toys“R”Us (TRU) Canada buyers seeking product for their spring 2022 collections. The application deadline is Monday, April 12 at 5 p.m. (Eastern).
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Toy Association Members Urged to Participate in Survey on EPA Ban of Flame-Retardant Plasticizer
April 1, 2021
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The Toy Association is urging members and the greater toy community to participate in a confidential survey from the National Association of Manufacturers (NAM) on the modification of a final Environmental Protection Agency (EPA) rule that bans the processing, importation, and distribution of products containing the flame-retardant plasticizer phenol, isopropylated phosphate (3:1) (PIP (3:1)).
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Toy Association Files Comments with EPA on Risk Management Rule
March 31, 2021
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The Toy Association has filed comments with the Environmental Protection Agency (EPA) to advocate for the permanent exemption of certain companies from having to pay risk evaluation fees and self-identify as a producer or importer of high-priority chemical substances under the Toxic Substances Control Act (TSCA) Fees Rule.
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Exclusive Webinar for Toy Association Members: Protect Your IP at U.S. Borders
March 30, 2021
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Toy Association members are invited to learn how they can work with U.S. Customs and Border Protection (CBP) to ensure their trademarks and copyrights are enforced at all U.S. ports of entry in an upcoming Toy Association webinar taking place Thursday, April 22 from 2 to 3 p.m. (Eastern).
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New Kidz Global Research Shows COVID-19 Had Positive Impact on Holiday Toy Buying
March 30, 2021
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Fifty-two percent of U.S. parents spent more on holiday presents in 2020 compared to 2019 with toys and games being the main category they were willing to spend more on, according to research prepared by Kidz Global on behalf of The Toy Association.
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Toy Association & Clamour to Unveil Top-Tier Influencers’ Toy Picks for Spring & Summer 2021
March 30, 2021
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Top-tier influencers with monthly followings of at least one million views and a social reach of more than 500,000 will be voting for their favorite toys and games this spring. Selected products will be named to the official “Spring & Summer 2021 Influencer Choice List,” presented by The Toy Association in partnership with Clamour, producers of the largest annual industry summit from professional online video influencers.
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