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Toy Association 2021-2022 Events: What You Need to Know
January 12, 2021
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Toy News Tuesday editors caught up with Kimberly Carcone, The Toy Association’s vice president of market events, to talk about the Association’s mix of digital and live event offerings for 2021-2022. Here’s what she had to say…
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Toy Association Seeks New Toys for Valentine's Day, Spring & Easter Media Opportunities
January 12, 2021
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Were your products featured in The Toy Association’s 2020 media coverage? With last year’s efforts resulting in 48 TV segments and 21 trade articles that highlighted 219 toy companies, the Association’s team of trends experts is now looking for new playthings to include in upcoming free broadcast and editorial opportunities for spring.
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Tariff Updates: Brazil, China & Vietnam
January 11, 2021
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The Toy Association is alerting members to potential new U.S. tariffs on products originating in Vietnam as well as changes to tariffs on products imported to Brazil and from China.
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Toy Association Releases “STEAM Toy Assessment Framework” to Help Companies Create New Toys
January 11, 2021
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What key steps can toy companies take to create playthings that encourage parents and children to embrace and understand STEAM (science, technology, engineering, arts, and math) concepts? A new “STEAM Toy Assessment Framework,” released today by The Toy Association, provides a definitive answer with a three-step model and clearly defined rating criteria with learning goals for five distinct age groups.
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The Toy Association Sets 2021-2022 Trade Show & Marketplace Plans
January 7, 2021
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As COVID-19 remains insufficiently resolved, The Toy Association has announced that it will not conduct an interim trade show in New York for 2021, which was previously planned to take place May 1 to 4.
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Deadline Approaching: Free Product Publicity Opportunity
January 5, 2021
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The Toy Association’s annual “Toy Trends Briefing” is going virtual this February. Toy companies are invited to submit their products to be considered for this exclusive opportunity by completing the product information form by Friday, January 15.
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President’s Letter: Service Remains Strategic in 2021
January 5, 2021
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Toy Association President & CEO Steve Pasierb discusses how the Association plans to serve its members in the year ahead, even when so much remains unsettled around us.
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Schedule a Virtual Meeting with FIT’s Next Class of Toy Designers
January 5, 2021
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Toy Association member companies are invited to participate in The Fashion Institute of Technology (FIT)’s Toy Design Department’s 2021 Summer Internship Program.
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Learn How to Apply the New STEAM Assessment Framework to Your Toys & Games (Webinar)
January 4, 2021
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Toy professionals are invited to save the date for The Toy Association webinar, “Presenting the New STEAM Toy Assessment Framework,” taking place February 4 at 2 p.m. (Eastern).
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Nominations are Open for 2021 WIT Wonder Women Awards
January 4, 2021
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Nominations are now open for the Women in Toys, Licensing & Entertainment (WIT) 17th Annual Wonder Women Awards, which honor top female executives, thought leaders, entrepreneurs and other changemakers for their extraordinary accomplishments and impact within the toy, licensing, and the entertainment industries.
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Trend Hunter Report: AI & Multisensation Create Deeper Connections with Consumers
January 4, 2021
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TrendHunter.com’s latest free monthly report for Toy Association members explores innovations in artificial intelligence (AI) and the rise of interactive multi-sensory experiences.
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New $900 Billion Stimulus Package Could Offer More Relief to Toy Industry
December 22, 2020
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A newly introduced $900 billion COVID-19 stimulus relief bill could enhance federal unemployment benefits, add new Paycheck Protection funds for small businesses, extend unemployment benefits for families, and redistribute $429 billion in unused funds from the CARES Act for emergency lending programs run by the Federal Reserve.
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President's Letter: Cool in a Crisis - Focused on the Possible
December 22, 2020
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In his year-end address, Toy Association President & CEO Steve Pasierb discusses how 2020 challenged every aspect of our lives – yet, along with all the bad, came a heartening focus on family, connection, and human interaction. His letter takes a look back at some of the actions and innovations The Toy Association team, its board, and volunteer committees drove forward in spite of everything.
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Toy Association Advocates for Streamlined Approach to Toy Regulations in Gulf Region
December 21, 2020
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The Toy Association participated in the Gulf Standards Organization’s (GSO) virtual Economic Operators Day on December 14, sharing the U.S. toy industry’s position and recommendations for the GSO technical toy regulations.
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Connect with Claire’s Buyers in February: Toy Association to Host New Preview Day
December 18, 2020
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The Toy Association will host a virtual product preview day with leading specialty retailer, Claire’s, on February 4, 2021.
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