Global Toy Market Size in $USD Billions
To learn more about global toy sales or to obtain a free copy of The 2026 Global Toy Report (2025 Year-end data), Toy Association members may contact Anne McConnell, senior director of market research & educational initiatives.
Source: Circana, The 2026 Global Toy Report (2025 Year-end data). Published with permission of Circana by The Toy Association. ©2026 Circana, LLC. All rights reserved.