Knowledge Is Power. The Toy Association empowers members with the latest research and data on myriad topics impacting the global toy industry. Available exclusively to members, this cutting-edge information is derived from the Association’s expert staff and third-party consultancies. It is packed with actionable content.
Seize Market Opportunities. Toy Association members enjoy many benefits but perhaps one of the most useful is exclusive access to comprehensive research. Topics include: country-specific trends, global consumer perception and behavior, kids’ weekly activities and brand preferences, the value of play, and more.
Tap into country-specific mindsets, assess kids’ activities, and determine global consumer trends.
Learn about wide-ranging global topics and how they impact your business.
Exclusive insight into youth trends across industries related to toys & play. Each report contains actionable content.
Stay steps ahead of kids’ ever-changing interests. Analyze what drives emerging crazes and habits.
The Toy Association provides its members with exclusive and informative White Papers written by the Association’s staff and third-party experts.
The Association works for you! Hear from Steve Pasierb, president & chief executive, about new initiatives, recent accomplishments, and future goals.