Industry News

Mattel's Inspiring Women series honors Ellen Ochoa, the first Hispanic woman in space, recognizing her NASA achievements and advocacy for STEM education.

“Stephamos,” is a Squishmallows plush created to bring joy, with proceeds and donations aimed at supporting cancer patients and their families.

The Holiday Express Train and the Family Christmas Tree Decoration feature festive designs, interactive elements, and shared building experiences.

The new headquarters, located in Boston’s Seaport District, will maintain ties to Rhode Island and continue its operations across multiple global locations.

Asmodee Kids is a new brand meant to adapt classic games for children, supported by research highlighting board games' cognitive benefits for young players.

DohKins is a new line of preschool playsets that features soft, scented dough and character-based toys designed to encourage creativity and hands-on play.

This new line brings the popular mobile game's characters and style into physical products like figures, cards, and plush toys.

Crayola and Audible have awarded 10 schools across the U.S. with mobile listening stations to inspire creativity and literacy through audio storytelling.

Toniebox 2 is a next-generation, screen-free audio player with interactive features designed to grow with children ages 1 to 9+.

This detailed Pirates of the Caribbean ship set features eight iconic characters, interactive elements, and display options for high-seas adventures.

It will be a brand new collection featuring six new Tots inspired by classic Care Bears characters, each with themed outfits, accessories, and mini bear sidekicks.

Visitors can enjoy interactive experiences, screenings, themed dining, and photo ops with characters from One Piece, Kpop Demon Hunters, Knives Out and more.

The new plush doll collection features five historical characters redesigned for toddlers.

Fans can now build scenes from the 1971 Willy Wonka & the Chocolate Factory with nine minifigures, and movie-inspired features.

"Recess" offers in-app experience that uses real kids’ perspectives to help preschoolers build social-emotional skills through playful, back-to-school content.