Global toy sales experienced continued growth in recent years, with 2017 sales increasing 2.3 percent over the prior year to $89 billion.
To learn more about global toy sales or to obtain a free copy of the NPD Group's Global Toy Market Report, Annual 2017. Toy Association members may contact Anne McConnell, senior director of market research & data strategy.
Global Toy Market Size
|
2012 |
2013 |
2014 |
2015 |
2016 |
2017 |
2017 vs 2016
%change |
2017 vs 2012
%change |
| Total in $BN |
$77 |
$78 |
$80 |
$84 |
$87 |
$89 |
+2.3% |
+15% |
Source: The NPD Group. Published with permission of The NPD Group by The Toy Association.
© 2018 The NPD Group, Inc. All rights reserved.