Global toy sales experienced continued growth in recent years, with 2016 sales increasing 4 percent over the prior year to $88.8 billion (the greatest year-over-year increase since 2011).
To learn more about global toy sales or to obtain a free copy of the NPD Group's Global Toy Market Report, annual 2016. Toy Association members may contact Anne McConnell, senior director of market research & data strategy.
Global Toy Market Size
|
2011 |
2012 |
2013 |
2014 |
2015 |
2016 |
2015 vs 2016
%change |
| Total in $BN |
$79.1 |
$78.4 |
$79.0 |
$81.5 |
$85.3 |
$88.8 |
4% |
Source: The NPD Group. Published with permission of The NPD Group by The Toy Association.