Toy Fair® exhibitors have until Wednesday, January 28 to book an appointment with the Toy Fair PR team to share information about their top priorities at the show. Exhibitors can secure their time slot by contacting The Toy Association’s Maddie Michalik.

The annual Toy Fair Product Preview will take place the day before the show opens on Friday, February 13 from 8:30 a.m. to 4:30 p.m. in Hall 1D at the Javits Center. This is a not-to-miss opportunity for companies to share information about their key drivers so that the Toy Fair PR team can educate media about products and companies at the show.

Meetings will be held in 15-minute increments; companies will be asked to show a maximum of three products and to fill out online product information forms beforehand. Companies participating in the Product Preview will be able to provide one product image for a “new product showcase” video loop that will play in the Press Center throughout the show. Appointments for the Toy Fair Product Preview are scheduled on a first come, first served basis.

This opportunity is one of the many ways exhibitors can take advantage of free publicity and PR support at the show; click here to read about additional PR resources and opportunities, including how to add complimentary “collateral” slots for your online Exhibitor Directory profile, no matter your listing level on Map Your Show.

For any questions regarding media relations at the show, contact Kristin Morency Goldman, The Toy Association’s senior director of strategic communications.

Toy Fair® will take place February 14 to 17, 2026 at the Javits Center in New York City. Attendee registration is now open. Exhibitor applications are still being accepted. Visit ToyFairNY.com to learn more.