Press Releases

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Holiday Toy Giveaway Brings Magic of Play to Local Foster Children
December 8, 2017
 
More than 100 children in foster care from Massachusetts enjoyed a winter wonderland of play yesterday at a special Play Your Part event hosted by the Toy Industry Foundation (TIF) in partnership with the National Court Appointed Special Advocate Association (National CASA) at Gillette Stadium.

 
Toy Industry to Induct Three Outstanding Individuals into Esteemed Hall of Fame
December 5, 2017
 
The Toy Association announced today that it will induct Andrea Barthello, co-founder and COO of ThinkFun Inc., Stan Lee, former editor-in-chief, publisher, and chairman of Marvel Comics, and the late James R. Becker, founder of licensing company Anjar Co., into the esteemed Toy Industry Hall of Fame.

 
Second Annual Play Fair Returns to New York City
December 4, 2017
 
Play Fair, the public celebration of play and entertainment for all ages, returned to New York City on Saturday, November 4 and Sunday, November 5. Hosted by The Toy Association in partnership with LeftField Media, the immersive, experience-rich event expanded both in size and in on-site entertainment, providing more than 20,000 children, parents, families, and fans with a first look at the toys and games expected to top wishlists this holiday season.

 
Toy of the Year Finalists Featured on Amazon and Toysrus.com
November 6, 2017
 
The Toy Industry Foundation (TIF) announced today that the 2018 Toy of the Year (TOTY) Award finalists are available online at Amazon (amazon.com/toty) and Toys“R”Us® (Toysrus.com) through February 2018, providing shoppers with unique access to a comprehensive list of the hottest toys of the season curated by toy and play experts.

 
2018 Toy of the Year (TOTY) Award Finalists Unveiled by The Toy Association
November 3, 2017
 
The toy, game, and license finalists for the prestigious 2018 Toy of the Year (TOTY) Awards were unveiled this evening by The Toy Association. Known as the “Oscars” of the toy industry, the TOTY Awards program supports children in need by serving as a critical fundraiser for the Toy Industry Foundation.

 
New National Survey Reveals Concerning Attitudes Toward Toy Safety
November 1, 2017
 
A new national survey of toy-purchasing parents* conducted online by Harris Poll on behalf of The Toy Association has revealed troublesome findings about parents’ toy safety beliefs and behaviors. In light of these findings, The Toy Association is alerting families of the top safety tips to keep in mind leading up to the holiday season – and all year long.

 
Second Annual Play Fair Returns to New York City this Weekend – November 4-5, 2017
November 1, 2017
 
Play Fair is back and bigger than ever! Hosted by The Toy Association in partnership with LeftField Media, the second annual public celebration of play and entertainment for all ages returns to the Javits Center on Saturday, November 4th and Sunday, November 5th

 
Women in Toys Selects The Toy Association as Management Services Provider
October 23, 2017
 
Women in Toys, Licensing & Entertainment (WIT), the leading global career development and networking organization for professional women working in the toy, licensing, and entertainment industries, announced today that they are outsourcing association management services to The Toy Association.

 
ICTI CARE and The Toy Association Launch New Strategic Partnership
October 16, 2017
 
ICTI CARE – the toy industry’s ethical supply chain program – and The Toy Association today announced a new collaboration to support the continued development of the ICTI CARE program for the benefit of workers in global toy factories, toy companies, licensors, and retailers.

 
The Toy Association and The Genius of Play to be Honored by Children’s Museum of Manhattan
October 2, 2017
 
The Children’s Museum of Manhattan (CMOM) has announced that The Toy Association and its Genius of Play initiative will receive Corporate Leadership Awards for their commitment to raising awareness about play’s vital role in child development. The awards will be presented on Wednesday, October 25 at CMOM’s annual Denim & Diamonds Gala, a celebratory fundraising event held in New York City.

 
The Genius of Play™ Launches Spanish-Language Website for Families
September 7, 2017
 
The Genius of Play, a national movement to raise awareness about play’s critical role in child development and encourage more play in children’s lives, today announced the launch of a new Spanish-language website filled with play ideas and expert tips for Hispanic parents and caregivers.

 
Toy Industry Foundation Launches #ToyBank25 Campaign
August 8, 2017
 
The Toy Industry Foundation (TIF) has launched #ToyBank25 – a new campaign that seeks to bring the number of disadvantaged children served to a collective 25 million through the toy community’s generous donations of brand-new toys and games.

 
Thousands of Brand-New Toys Put Smiles on the Faces of Children in Foster Care
July 20, 2017
 
More than 300 Chicago-area children living in foster care received brand-new toys and enjoyed a fun afternoon of play today at a special “Play Your Part – Chicago” event hosted by the Toy Industry Foundation and the National Court Appointed Special Advocate Association (National CASA). Held at Guaranteed Rate Field, the memorable day was made possible thanks to generous toy industry volunteers, donors, and sponsors from more than two dozen local toy companies.

 
Global Toy Industry Priority Issues and Projects Discussed at 43rd Annual General ICTI Meeting
June 23, 2017
 
Representatives of national toy trade associations from around the world convened in Sydney, Australia last week for the International Council of Toy Industries (ICTI) 43rd Annual General Meeting. Hosted by the Australian Toy Association (ATA), the June 11-13 meeting explored issues currently affecting the worldwide toy industry – including the future trends of toys, the value of play, social responsibility, and standards and regulatory issues.

 
Is All Screen Time Bad? Is Recess Just as Important as Learning Math?
June 21, 2017
 
The Genius of Play, a national movement to raise awareness about play’s critical role in child development and encourage more play in children’s lives, today rolled out two new video series that aim to inspire parents and caregivers and spark important conversations about play. Titled “Play Talk” and “Dear Parents,” each series will be featured on The Genius of Play’s website, YouTube, Facebook, and Twitter.

 
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