IKEA Joins The Toy Association

ikea-storefrontSeptember 10, 2020 | IKEA, one of the world’s largest retailers, has joined The Toy Association as a member. IKEA is now among roughly 1,000 manufacturers, distributors, and retailers that make up the organization’s membership and help drive the $27 billion U.S. domestic toy market and key markets around the globe.

Toy Association staff have worked alongside IKEA for many years on issues and committees within the consumer product safety community. The retail giant has been a long-standing member of ICPHSO (the International Consumer Product Health and Safety Organization); previously served on the ICPHSO board of directors; and has participated in various ASTM consumer product safety committees.

“We are proud to welcome IKEA to The Toy Association family as we continue our work together to ensure the well-being and safety of children around the world,” said Ken Ebeling, executive vice president of strategic development and member services at The Toy Association.

For more than 100 years, Toy Association members have enjoyed a wide range of benefits including programs, events, services, and tools to bring them greater prosperity in the U.S. and overseas.

Throughout the COVID-19 pandemic, the Association advocated for economic relief and funding of government assistance programs; created an online resource to help businesses and retailers navigate the pandemic; and hosted a series of weekly webinars to guide companies during these turbulent times. The Association continues to make headway on ongoing issues affecting the toy community and is helping toy sellers and buyers forge ahead via Toy Fair Everywhere, the toy community’s only virtual marketplace.

“As an Association that is committed to fostering growth and prosperity for all members, helping retailers, manufacturers, and others in the toy community succeed and grow in a changing global toy market is our No. 1 priority,” added Ebeling.

Toy companies can join now or learn more by contacting Bernadette Boyle, The Toy Association’s director of member services.

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