President's Letters

As your Toy Association, we are committed to helping you prosper and grow amidst a rapidly changing toy and play landscape.

Our work on behalf of members is outlined by Steve Pasierb, Toy Association president & chief executive, in his regularly published President’s Letters.

President’s Letter: For the Love of In-Person Product Discovery

2/14/2023

Toy Association President & CEO Steve Pasierb shares commentary about the toy industry reuniting at recent global trade shows and how that enthusiasm will be carried forward with a reimagined Toy Fair this fall in New York City.

President’s Letter: We’re All in on Industry Defense and Growth in 2023

1/17/2023

The Toy Association President & CEO Steve Pasierb shares his outlook for 2023 at The Toy Association and the toy industry overall.

President’s Letter: ’22 Accomplishments Set the Stage to Prevail Over Challenges in 2023

1/10/2023

The Toy Association President & CEO Steve Pasierb recaps how 2022 fared for the toy industry and looks ahead at what 2023 may hold.