Be a Part of “Toy Safety Awareness Month” this November!

toy-safety-awareness-monthNovember 2, 2021 | The Toy Association launched its first-ever “Toy Safety Awareness Month” November 1 and is encouraging the entire toy community to get involved by sharing safety tips with parents and caregivers in the lead up to the holidays.

Using #ToySafetyAwarenessMonth, #PlaySafe and #ToySafety on Facebook, Twitter, and LinkedIn, The Toy Association will be spreading the word about safe toy shopping, safe product selection (including how to avoid counterfeit toys), and safe play at home.

Manufacturers, retailers, and other play professionals are encouraged to be a part of Toy Safety Awareness Month by following The Toy Association on social media and sharing posts, and by checking out the online toolkit for turnkey resources, including:

“We all want to make this holiday season magical for the children in our lives, but safety has to come first, and our goal is to remind shoppers of that as they check off their lists,” said Adrienne Appell, senior vice president of marketing communications at The Toy Association. “From how to spot dangerous counterfeit toys lurking online, to the importance of following age recommendations on toy packaging, to magnet and battery safety, our aim is to remind parents, grandparents, aunts and uncles, and other caregivers of our crucial play safety tips – and to highlight the toy industry’s year-round commitment to safe play.”

Questions about Toy Safety Awareness Month may be directed to Kristin Morency Goldman, senior advisor of strategic communications at The Toy Association.

The Toy Association educates consumers all year long about toy and play safety. Visit to learn more, including additional tips for safe play outdoors and tips for new parents.