September 20 – 22, 2022 Dallas Market Center Dallas, Texas
The Toy Association’s 2023 Preview & 2022 Holiday Market is where retailers will go to shop for Holiday drivers and scout out innovative products to lay the groundwork for the following year’s fourth quarter.
In just 3 days under 1 roof, buyers looking for this year’s holiday must-have's and those looking to preview for next year can efficiently and conveniently discover innovative toy lines, experience creative takes on classics, and gain insights on unique trends being showcased by hundreds of exhibiting companies. September will be here before you know it.
The next Toy of the Year (TOTY) Awards will be held September 20, 2022 at The Toy Association’s 2023 Preview & 2022 Holiday Market. Historically celebrated in February and regarded as the “Oscars” of the toy industry, the TOTY Awards have been shifted to a new fall timeline to give companies the opportunity to promote their nominated products and brands during the holiday shopping season, when toy sales are vital and when products are on shelf for the holidays.
Apply to Exhibit today!
General Attendee Registration is open.
Stay tuned in the coming months for additional Preview & Holiday Market events & activities, including information on networking events, Women in Toys Empowerment Day, The Toy Association & Foundation Board meetings, and more.
Contact us today.
Tuesday, September 20 9 a.m. – 4 p.m.
Toy of the Year Awards & Opening Night Party 4:30 p.m.
Wednesday, September 21 9 a.m. – 4 p.m.
Thursday, September 22 9 a.m. – 2 p.m.
Register Today
"We are attending... Team Amazon is in!"
—Anne Carrihill, GM / Category Leader, Toys & Games at Amazon
"With the absence of Toy Fair until Fall 2023, it is really important for us to attend The Toy Association's 2023 Preview & 2022 Holiday Market this September since it is a show focusing solely on toy & play products. It will be great to connect in person with all the vendors and discuss product for the coming year!"
—Sara Loiselle, Senior Buyer, IT'SUGAR
"Learning Express merchants are excited to be attending The Toy Association's 2023 Preview & 2022 Holiday Market after a two-year hiatus. This show helps us reconnect with our vendors prior to the all-important 4th quarter and allows us to see products for the following year in time for us to give input that may help to make the product more successful at retail. This is a show that can’t be missed in our opinion, and we look forward to seeing our vendors there!"
—Lisa Visco, VP of Merchandising, Learning Express
"We have been in the industry for almost 40 years. Trade shows have always been a big part of our long-term success by giving us the opportunity to see many of our most important customers in our booth where we can show our product lines with displays. It’s been difficult for us to make good presentations for the last few years. We are very happy to see the trade shows start up again with The Preview & Holiday Market event this Fall."
—Mark Dingers, Owner, California Creations
"We are very excited to show our new products in person with customers. Happy to be back in Dallas with the Toy Association."
—Jeff Osnato, Co-Founder & CEO, WeCool Toys
The ONLY official housing partner of Preview & Holiday Market is onPeak (formerly Travel Planners). Please do not be fooled by other companies posing as an official provider. We strongly encourage you to avoid these other providers whenever you are planning housing and/or travel for a Toy Association go-to-market event.
Please be aware that if other companies contact you for bookings they are not authorized by The Toy Association. Preview & Holiday Market show management does not have the ability to resolve disputes with other companies on your behalf. Thank you for choosing onPeak.
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